

Intuit was conceived by Scott Cook, whose prior work at Procter & Gamble helped him realize that personal computers would lend themselves towards replacements for paper-and-pencil based personal accounting. The company was founded in 1983 by Scott Cook and Tom Proulx in Palo Alto, California.


Intuit offers a free online service called TurboTax Free File as well as a similarly named service called TurboTax Free Edition which is not free for most users. Intuit has lobbied extensively against the IRS providing taxpayers with free pre-filled forms, as is the norm in other developed countries. Intuit's products include the tax preparation application TurboTax, personal finance app Mint and the small business accounting program QuickBooks. As of 2019, more than 95% of its revenues and earnings come from its activities within the United States. The company is headquartered in Mountain View, California, and the CEO is Sasan Goodarzi. is an American business that specializes in financial software.
